Announcement
Category
Header Bidding and Tag-Based Waterfall: Is There Room for Both?
by Aviram Kadosh,
Header Bidding and Tag-Based Waterfall: Is There Room for Both?
The ad-tech industry is booming with new technologies. In fact, al..
Proactively Fighting Ad Fraud With Confiant
by Aviram Kadosh,
There has been a lot of discussion around traffic fraud recently. Seems like this is a very hyped topic, as no one wants to spend their mo..
Finally! Monetization That Doesn’t Suck
by Sagee Ben-Zedeff,
Like any industry, ever, the ability to make money in the long run has to do with providing real value to your customers.
Real value th..
GDPR, We Are Ready!
by Sagee Ben-Zedeff,
The General Data Protection Regulation (“GDPR”), which takes effect this Friday, May 25, 2018, is an iteration of the existing data protec..
Announcing Our Ads.txt Plugin for WordPress
by Brightcom Team,
tl;dr: We have launched a WordPress plugin for editing and publishing your Ads.txt file right from your WordPress dashboard. If you’re a p..
Got A Great Cause? We Want To Help YOU Spread It Around!
by Sagee Ben-Zedeff,
At Brightcom “paying it forward” isn’t a nice motto or a poster on the wall. While we are fortunate enough not to only enjoy what we a..
Brightcom Shores Up Its Programmatic Advertising Defenses With The Media Trust Partnership
by Brightcom Team,
Partnership Focuses on the Increasing Need for Preventive Measures Against Malvertising and Enhanced Fraud Protection Capabilities
Bright..
Brightcom Named Finalist for Best Ad Tech Tool at Cynopsis Digital Model D Awards 2016
by Brightcom Team,
Brightcom’s Compass Platform is nominated as finalist for Best Ad Tech Tool at Cynopsis Model D Awards 2016
Tel Aviv, Israel – October..
Brightcom Integrates GeoEdge and Forensiq to Reinforce Viewability and Ad Traffic Quality
by Brightcom Team,
Reinforcing Their Commitment To Enhance High Quality Ads and Fight Click & Conversion Ad Fraud, and Malvertising
NEW YORK, N.Y, Augus..
The Role of Video Advertising in the 2016 Election
by Brightcom Team,
On June 15, Brightcom held a roundtable event in NYC discussing video spending in the upcoming election cycle. The industry event was over..