Like any industry, ever, the ability to make money in the long run has to do with providing real value to your customers.
Real value th..
The General Data Protection Regulation (“GDPR”), which takes effect this Friday, May 25, 2018, is an iteration of the existing data protec..
tl;dr: We have launched a WordPress plugin for editing and publishing your Ads.txt file right from your WordPress dashboard. If you’re a p..
At Brightcom “paying it forward” isn’t a nice motto or a poster on the wall. While we are fortunate enough not to only enjoy what we a..
Ads.txt – what exactly is that?
The IAB Tech Lab recently introduced the Ads.txt initiative (official website) to increase transparency i..
Partnership Focuses on the Increasing Need for Preventive Measures Against Malvertising and Enhanced Fraud Protection Capabilities
First appeared at : http://net.nana10.co.il/Article/?ArticleID=1238734 (General interest news site)
2017 is emerging as a fascinating ye..
At Brightcom, we are constantly trying our best to gain deeper insights into the programmatic market and stay aligned with the latest tren..
As Published in mobilemarketerThe rise of ad formats is chief among the challenges faced by publishers and their revenue streams nowaday..
Today, publishers are developing or acquiring more advanced technologies, digital strategies and ad formats in efforts to boost revenue an..