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by Aviram Kadosh,

Ads.txt – what exactly is that?

by Brightcom Team,

In the spirit of transparency, we thought it would be insightful to get a sense of industry attitudes toward some matters that, while very..

by Brightcom Team,

Bright..

by Etai Eitany,

by Deborah Cohen,

At Brightcom, we are constantly trying our best to gain deeper insights into the programmatic market and stay aligned with the latest tren..

by Brightcom Team,

Israel has been a senior and proud member of the global ad-tech scene form the industry’s earliest days. It is ..

by Ofer Graitzer,

As Published in mobilemarketer

The rise of ad formats is chief among the challenges faced by publishers and their revenue streams nowaday..

by Udi Jacobi,

Today, publishers are developing or acquiring more advanced technologies, digital strategies and ad formats in efforts to boost revenue an..

by Gali Arnon,

The majority of Millennials are increasingly relying on their mobile devices for internet use. In fact, this..

by Brightcom Team,

Tel Aviv, Israel – October..