As part of its ongoing effort to fight fraud, Brightcom announces a new ads.txt policy regarding its app inventory. Starting July 1, 2019,..
Header Bidding and Tag-Based Waterfall: Is There Room for Both?
The ad-tech industry is booming with new technologies. In fact, al..
Ads.txt – what exactly is that?
The IAB Tech Lab recently introduced the Ads.txt initiative (official website) to increase transparency i..