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Got A Great Cause? We Want To Help YOU Spread It Around!
by Sagee Ben-Zedeff,
At Brightcom “paying it forward” isn’t a nice motto or a poster on the wall. While we are fortunate enough not to only enjoy what we a..
Ad Campaign Performance, Viewability & 5 Metrics That Matter Most
by Udi Jacobi,
Today, publishers are developing or acquiring more advanced technologies, digital strategies and ad formats in efforts to boost revenue an..
Programmatic Ad Buying Plays Expanding Role in Shaping Elections
by Elad Gershoni,
As published in CommPRO
The upcoming 2016 elections in both the U.S. and UK are fast approaching, and advertisers know that delive..
The Ad Network – A Publisher’s Best Friend?
by Elad Gershoni,
In the digital advertising spectrum, Ad Networks are often associated with a type of business that is no good. Frankly speaking, they have..
We Are Brightcom
by Brightcom Team,
For the past few months, we’ve been engaged in creating a new global media company.
It was born out of the realization that our global br..