data
TagSSP’s take note: 5 things that matter to site owners
This article was originally published at MartechSeries
As programmatic advertising spent keeps increasing, and the digital landscape get..
Getting your data right in Pixalate
Getting your data right in Pixalate
Over two years ago, Brightcom implemented Pixalate as another tool to secure the safety of its traffi..
GDPR, We Are Ready!
The General Data Protection Regulation (“GDPR”), which takes effect this Friday, May 25, 2018, is an iteration of the existing data protec..
These are 10 hot trends in digital advertising for 2017
First appeared at : http://net.nana10.co.il/Article/?ArticleID=1238734 (General interest news site)
2017 is emerging as a fascinating ye..
Can we predict the future of online advertising?
At Brightcom, we are constantly trying our best to gain deeper insights into the programmatic market and stay aligned with the latest tren..
Between Data Centralization and Constant Innovation – Are Publishers Keeping Pace?
It is often said in the Ad Tech world that the ecosystem is dynamic and “ever changing,” and that new opportunities are constantly created..
The Ad Network – A Publisher’s Best Friend?
In the digital advertising spectrum, Ad Networks are often associated with a type of business that is no good. Frankly speaking, they have..