3 monetization strategies to boost ad revenue Ofer Graitzer Share As Published in mobilemarketer The rise of ad formats is chief among the challenges faced by publishers and their revenue streams nowadays. &n…
3 monetization strategies to boost ad revenue Ofer Graitzer Share As Published in mobilemarketer The rise of ad formats is chief among the challenges faced by publishers and their revenue streams nowadays. &n…
Between Data Centralization and Constant Innovation – Are Publishers Keeping Pace? Elad Gershoni It is often said in the Ad Tech world that the ecosystem is dynamic and “ever changing,” and that new opportunities are constantly created for the various players in the digital advertising value chain. However, one m…
