The Management

Etai Eitany has been leading Brightcom for the past four years. He joined the company 13 years ago, starting his career as a campaign manager before being promoted to director of Display and Performance Advertising. He subsequently established the company’s Online Video Advertising Division as a vice president, where he has been leading the company's growth since 2014. Aside from his skills and experience in online advertising, Etai brings to the company a passion for watching numbers grow and a love of analysis and optimization. His goal is to automize. Etai has a B.A. in business administration from the IDC Herzliya in Israel. read less

Gal joins Brightcom with more than 10 years of experience in financial management and accounting at startups and high-tech multinationals, including public companies listed on the TASE, NASDAQ, AIM and OTC. As a CPA, some of his previous roles include serving as a CFO at both Jinni Media and Life Wave and working in the audit department at Ernst & Young. Over the years, he has worked closely with numerous CEOs, boards of directors and shareholders and has acquired expertise in the following areas: cash flow, budget and control, transfer pricing, SOX, banking, payroll and insurance, Israeli and US taxation, and preparing reports to the OCS and various authorities. read less

Meshi joined Brightcom’s Video Team 4 years ago as Campaign Manager and specialized in data analytics to make data-driven decisions and campaign optimizations.

After subsequently being promoted to manage the Programmatic Supply Team, today she takes the helm of Brightcom’s Video operations.

As the Head of our Video Team, Meshi makes it her mission to establish and strengthen relationships with our Video partners to create unique experiences that are tailored to their needs.

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Daria began her journey at Brightcom almost five years ago. After starting out as an integral part of the media team, was promoted to become the operational team’s Director of Display, in charge of the display demand partners and leading teams both in Israel and Europe. read less

Eze takes the helm of Brightcom’s video operations after previously serving as the company’s Director of Programmatic. Eze brings with him vast and diversified experience in the online advertising world, including expertise in software, mobile apps, performance marketing and video advertising. Eze operates from Argentina and leads the Latin America team.  read less

Alina is a tech enthusiast who brings over 15 years of experience designing and developing complex software systems across various domains, including high-volume back-end systems. In recent years, prior to joining Brightcom, Alina has led research and software development in various startups. She is passionate about creating business value through automation and innovative technologies. read less